The Best Ways to Save Money as a New Business Owner
Posted by : Premraj | Posted on : Thursday, October 19, 2017
DELICIOUS
SU
REDDITStarting a new business is an exciting time. You have so much to look forward to and so much opportunity in front of you. However, there are also several important things to consider from expenses to materials and more. With all that responsibility falling on your shoulders, it’s smart to find ways to save money in the beginning. You’ll see that cutting costs doesn’t have to be painful or at the sacrifice of anything necessary to your company or its process.
Everyone must start somewhere and work to make smart choices as they plan their business launch. Entrepreneur and coach to millionaire consultants Sam Ovens, for example, began as a fiscally mindful young businessman working out of his parents’ garage. Anything that cuts costs and allows you to save for future investments is a positive business oriented activities that will assist you in establishing a more durable long-term company. These are some of the best ways to start a business without breaking your bank account.
Do Your Own Marketing
Start out doing your own marketing and PR. Hiring a PR firm to handle press that you could be releasing yourself can be very expensive. More importantly, no one knows your company better than you. Not only will you save money, people will get to hear true passion as you talk about your vision, resonating with them and inspiring interest in potential clients. Doing your own PR will also help you to develop your brand which is important for sustainability and establishing credibility with your audience.
Don’t go the route of traditional expensive advertising. Focus on understanding and conquering the digital and social media marketing world, and let the audience you reach share and spread the word for you. Facebook advertisements are significantly more cost-effective than other platforms and are user-friendly and easy to navigate. You can target specific audiences based on demographics, likes, and interests, allowing you to decide who sees what. Be persistent and you will make the connections required to get you the exposure you need.
Use Sponsors to Your Advantage
Find sponsorship partners and organize events to gain exposure and provide your company with networking opportunities. Associating your business with an already established industry name makes people and clients more inclined to trust your product. It’s easier than you think to find sponsors who will cover the expenses of an event in exchange for running some advertisements on your site. Throwing company events, whether it be networking opportunities, seminars, or product launches is a common occurrence amongst prudent businesses.
Go Paperless and Get on the Cloud
One of the less thought of sources of waste is in purchasing hardware and office supplies. There are many ways you can save simply by getting rid of paper, pens, and pencils. Start implementing a plan to go paperless and save power when it doesn’t need to be in use. If things must be printed, use both sides of the sheet. It’s little things like this that seem superfluous but actually, add up to save you money as well as benefit the environment.
When it comes to computers, use a cloud service for your storage and business needs. You’ll be able to avoid paying for costly hardware and access your data from remote locations. It’s great for new businesses who move around shared office spaces and often hold meetings in various locations.
Anything you can do to reduce business expenses, which includes energy costs, is worthwhile.
Share Office Space
More and more individuals and small businesses convene in a shared office space or work environment. Many provide a great space, constant opportunity for meeting and networking, and usually some free perks are thrown in. Even established businesses turn to shared office space and eschew the costs of high monthly rent. If a large shared office space isn’t for you, consider sharing a private office with a friend or equally small business until you take off.
Implement these easy money saving steps and you’ll find that it doesn’t take much to successfully budget when starting a new business. With the smart choices you make and the money you save in the beginning, you’ll be able to afford yourself the more costly and fun purchases later.
